HP Expand to Israel
HP announced that they would invest 15 million Shekels ($4.1 million) to build a new factory that manufactured wide-format printers in the Caesarea industrial zone. The good benefit is HP also create 100 new jobs as factory employees. HP said that the factory would start out with 4,000 square meters space needed. Overall, the factory buildings for the new factory will take up 13,000 square meters. Most of HP’s R&D and manufacturing of digital printers, including wide-format printers, is currently based in Israel.
ariv Avishar, vice president and general manager of Large Format Printing Industrial Solutions, at HP Imaging and Printing Group Israel, reckons, “The purpose of the new factory is to support the rapidly accelerating growth of the wide-format printing business in HP and to provide key solutions for the production of new and core products to be launched in the future. With the acquisition of Nur Macroprinters, the production infrastructure in Israel will be able to support double or more of the present rate of printing production.”
